On December 18th, the Chinese electronic cigarette brand RELX (Yue Ke) officially launched the intelligent system for the protection of minors, Sunflower, which will ban all minors from purchasing electronic cigarettes offline.
Sunflower intelligent system was independently developed and implemented by RELX, RELX called it the world’s smartest and most stringent adolescent protection technology.
Sunflower has six major application scenarios, including AI + strong verification age verification in specialty stores, site selection and opening electronic fences, the overall product circulation is implemented with human-code-shop-goods traceability systems, and intelligent face recognition vending machines are used in smart retail. Smart product RELX i and smart age locks for age verification are used in vaper communities.
According to RELX’s plan, 1,000 RELX specialty stores will be deployed, 100 benchmarking stores will be built in three months, all specialty stores will be covered in seven months, and 100,000 non-specialty stores will also be deployed.
The data released today shows that RELX currently has a 60% market share, more than 100,000 offline retail stores, 43 overseas markets, and more than 170 patents.