Thailand legalizing vaping set to be global turning point

“Countries which have chosen to legalize and regulate e-cigarettes have seen a fall in overall smoking rates and have much better control over youth vaping. It’s exciting for Thailand, and in fact the world, that the Government is now set to overturn its ban on the sale of vape products,” says Asa Saligupta, Director of ECST (ENDS Cigarette Smoke Thailand).

Mr Saligupta says Thailand’s harsh ban and penalties on vape sales has meant too many smokers have been stuck with cigarettes, while young people buy e-cigarettes on the black market with no control over the purchase age or product safety standards.

“We’ve seen the legalization and regulation of vaping in places like the United States, United Kingdom and New Zealand work very well. I’m delighted the Thai Government is now listening to the science with the adoption of effective Tobacco Harm Reduction (THR) policies now increasingly imminent,” he says.

The ECST Director says Digital Economy and Society Minister Chaiwut Thanakamanusorn, government officials, public health experts and advocates have all been key to finally addressing Thailand’s failed tobacco control policies.

He says despite the Minister adopting an evidence-based approach, local conservative health groups continue to unfairly target him and publicly scaremonger.

“It was a big breakthrough last year when the Minister told local media that vaping is safer for people trying to quit smoking. Since then, he has walked the talk – looking at ways vaping can be legalized. He fully understands it offers smokers a less harmful alternative to deadly cigarettes and protects non-smokers from the dangers of second-hand smoke.

“Consumer groups like ours have worked hard to encourage our politicians and officials to follow the significant international public health evidence. It has been a long journey, but we’re pleased with the progress the Government’s working group continues to make on legalizing e-cigarette sales,” says Mr Saligupta.

A decade of international studies has proven vaping is miles safer than smoking, with Public Health England resolute that vaping remains 95% less harmful than smoking combustible cigarettes.

International research also shows countries which have adopted progressive policies around vaping have seen their smoking rates fall twice as fast as those countries, such as Thailand, which haven’t.

Nancy Loucas, Executive Coordinator of CAPHRA (Coalition of Asia Pacific Tobacco Harm Reduction Advocates), says by lifting its long ban on vape sales, Thailand will join a proud international club of about 70 countries which have legalized vaping as an effective smoking cessation tool.

“Around the world, vaping is saving millions of ex-smokers’ lives and can save many more if safer nicotine products are embraced, not demonized. Thailand’s 10 million smokers have long deserved a readily and legally available alternative to cigarettes. The country’s sky-high smoking rate is totally unacceptable but thanks to the work of ECST and others, it’s about to be seriously addressed,” says Ms Loucas.

She says for a country where vaping can lead to arrests, sanctions, and even imprisonment, Thailand has been increasingly isolated internationally with its THR policies ineffective and unrealistic.

“By legalizing that sale of vapes, Thailand will join countries like the Philippines and Malaysia which are also waking up to the fact that vaping bans inevitably fail, leading to unnecessary smoking-related illnesses and deaths,” says Ms Loucas.

Both Mr Saligupta and Ms Loucas say the Digital Economy and Society Minister and Thai Government continue to receive applause and accolades from around the world for their newfound commitment to investigate the science, human evidence and regulatory framework around vaping.

Achieving legalization in Thailand, they say, would be a turning point internationally, leading to other countries rethinking their vaping bans.

A global collaboration of THR consumer groups, sCOPe, has launched a comprehensive library of online panel discussions and presentations. In November, sCOPe broadcast around the clock during COP9 – the 9th Conference of Parties for the World Health Organization’s Framework Convention on Tobacco Control (FCTC). To access sCOPe’s online library visit,

Boasting over 14,000 testimonials, CAPHRA is calling on those who’ve quit cigarettes through smoke-free nicotine alternatives to tell their story on

For a free digital media repository on tobacco harm reduction in Asia Pacific – including media releases, images and graphics – please visit

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