Nicotine pouches (also known as oral pouches, snus) originated in Europe and have a history of over a hundred years. They were once a popular trend among the French upper class. For various reasons, the product was only widely promoted in Sweden. It wasn’t until 2017 that Swedish Match introduced ZYN, a modern, tobacco-free nicotine pouch, which quickly became popular in the market.
According to the Centers for Disease Control and Prevention (CDC) in 2021, the sales volume of nicotine pouches in the U.S. market increased 300 times in just five years. Since 2019, the use of nicotine pouches in the United States has doubled year-over-year, and in the first quarter of 2022, the sales volume surged by 700% compared to the second half of 2019.
Market Drivers for Nicotine Pouches
Nicotine pouches have rapidly risen in recent years and become a popular product worldwide due to their convenience and smoke-free design. As a new tobacco alternative, it has shown strong development momentum worldwide. According to the comprehensive research report on the global nicotine pouch market released by Maximize Market Research Pvt Ltd, by 2030, the global nicotine pouch market size is expected to reach US$23.6 billion, with a compound annual growth rate of 35.8% from 2024 to 2030.
EGP Introduction
Since 2019, EGP  has been engaged in the research and development of nicotine pouches, achieving a level of technology and quality on par with leading international companies. EGP’s products are exported to developed markets, including the United States, the United Kingdom, and the European Union, establishing itself as a premium global supplier of nicotine pouches. The company uses medical-grade synthetic nicotine as raw material, ensuring the products are smoke-free, free of pulmonary smoke, tar, and carcinogens, making them suitable for smokers. EGP’s product line includes two main series: nicotine pouches and nicotine oral strips. The production facilities feature a 5,000 square meter manufacturing workshop, meeting compliance standards with the UK MHRA, the US FDA, as well as FDA and PMTA requirements for raw materials, and European TPD product certification standards. EGP aims to collaborate with industry partners to create a smoke-free world for 300 million smokers.
EGP is seeking global distributors and offers the following services:
- We support small trial orders and have no minimum order requirement.
- Market Analysis: We provide market analysis to help our distributor keep up with the latest product development and market trend.
- Market Testing:We have market tested top tier products and provide training to our distributor to be familar with the products.
- Market Materials: We have sorts of marketing material available to support our distributor for local market development such as display stands and trial samples etc.
- After-sales Service: Every batch of products are under quality check before delivering to distributors. If after sales service is needed in certain circumstance, you may contact your account manager directly for support.
- We provide dedicated account manger for on going support for any assistance our distributor may need during the partnership period.
- We provide full protection on pricing and supply for distributor on its exclusivity within stated region.
- Product core features: EGP’s unique selling point is rapid and long lasting nicotine release with nice smell and taste.
If you are looking for high-quality nicotine pouches, EGP is your preferred supplier. With EGP’s unique and precise nicotine concentrations  (from 3mg to 20mg), we help differentiate your business and avoid market overlap. We look forward to establishing long-term and stable partnerships with global partners to drive the development of the nicotine pouch industry. Whether you are a retailer, wholesaler, or online platform, we welcome collaboration to expand market coverage by sharing resources and channels. Market data shows that the global nicotine pouch industry is growing rapidly, with major manufacturers like Swedish Match, Altria, and British American Tobacco already occupying significant market share. We aim to seize this industry opportunity by collaborating with more international partners.
Like-minded companies are welcome to contact us  and jointly explore the global market.
