According to foreign reports, adults are always one step behind in keeping up with youth culture, except for adults in the tobacco industry.
These guys are in sync with what kids want: interesting flavors like strawberries and horseradish that look like high-tech devices, and that’s how we now have more than five million American teenagers using e-cigarettes.
In addition to this alarming trend, Latino middle school students in California are more likely to try to use electronic cigarettes. However, when the FDA announced new regulations on electronic cigarette products earlier this year, we tried to end the electronic cigarette crisis for young people, which has made electronic cigarette the most commonly used product for middle school and high school students.
Unfortunately, pressure from the tobacco industry has affected FDA policy. Its taste restrictions also open the door to a new category of flavored e-cigarettes: cheap disposable e-cigarettes puff bar, which have the same high content of nicotine salt as Juul. But puff bar also has more juvenile flavors, such as OMG (orange, mango, guava), blue razz and lush.
This is not where we want to be in the National Youth e-cigarette epidemic crisis. With the increasing popularity of puff bar, we can look forward to a new batch of disposable competitors, offering low-cost, disposable electronic candy and fruit flavored nicotine, which children can throw away before going home. Although we are more vigilant than ever for young people to smoke, our children are not harmed.