On March 20th, iMiracle released its “White Paper on Responding to Climate Change,” marking a significant commitment to environmental sustainability. Based on 2022 as the baseline year, the document details the company’s first comprehensive carbon emissions audit across its entire value chain. iMiracle has set ambitious targets, pledging to achieve operational carbon neutrality by 2035 and net-zero emissions across its value chain by 2050, contributing to the sustainable development of the electronic vaporization industry.
China’s Climate Commitments and Industry Response
iMiracle’s initiative aligns with China’s national goals to peak carbon emissions before 2030 and achieve carbon neutrality by 2060. The National Tobacco Monopoly Administration’s “Implementation Opinions” issued in January 2022 also underscore the importance of peaking carbon and achieving neutrality within the industry, promoting a green and low-carbon development.
Leading by Example in the Vaporization Sector
As a global leader in the electronic vaporization field, iMiracle is leveraging its technological R&D capabilities and supply chain advantages to respond actively to national calls for environmental management. With a presence in over 100 markets worldwide and servicing more than 30 million users, iMiracle is committed to pioneering sustainable practices in the industry.
Operational and Product Innovations Toward Carbon Neutrality
iMiracle is implementing significant changes to reduce its carbon footprint:
- Operational Measures: Introduction of IoT-based smart energy management systems in office buildings and continuous optimization of energy use through audits and smart lighting systems. iMiracle encourages low-carbon office practices and the use of renewable energy sources, aiming for a 50% reduction in operational carbon emissions by 2030 compared to the baseline year.
- Product Design and Innovation: iMiracle evaluates the environmental impact of its products through Life Cycle Assessments (LCA) to identify and implement carbon reduction opportunities at the design stage. The company’s efforts include optimizing material use, enhancing battery design, and eliminating unnecessary production processes to reduce environmental impact.
Commitment to Community and Industry Collaboration
Zhang Shengwei, founder and president of iMiracle, emphasizes that the White Paper is not only a pledge to the future but also a demonstration of social responsibility. iMiracle plans to engage more actively with partners to explore solutions that balance environmental protection with social and economic benefits.
Future Steps and Industry Impact
As iMiracle advances its environmental initiatives, it continues to expand its recycling programs. In April 2023, iMiracle introduced a disposable e-vapor product recycling program in the UK, collaborating with local battery recycling firms to manage the lifecycle of its products responsibly.
By setting stringent environmental goals and taking decisive action to achieve them, iMiracle is not only adhering to global standards but also setting a benchmark for corporate responsibility in the electronic vaporization industry. The company’s journey towards carbon neutrality and sustainable practices reflects its dedication to making a positive impact on the planet while continuing to innovate and lead in its market.
